If you are looking to update, redesign, or create a new design for your product’s packaging, it is critical to find a partner who has extensive experience. There is nothing more frustrating than falling in love with a design on paper, only to find out that for one reason or another it cannot be executed on the product or that it is too expensive.
When it comes to packaging design, at TIV we pride ourselves on being a partner in every sense of the word. We work closely with our clients to make sure that any designs include all key communication points, are differentiated from the competition, and connect with the right customers. At the same time, we work closely with printers to make sure that our designs can be executed on the actual packaging substrate and that we are staying on budget.
Based on what our clients need, we can be involved at every step of the packaging design process or just play a specific role. We might start with ideation and design, and continue all the way through the actual printing of the packaging – even attending press checks to make sure everything is perfect. Other times we work on the design of the packaging and simply hand it off to an internal marketing team to manage the rest of the process.