For 20 years TIV has built a reputation as the go-to agency for package design in Santa Rosa. In 1998 we were called Hoekenga Design. Our founder, Brandt Hoekenga, freelanced while working full-time as Art Director for DeLoach Vineyards. Christy Hoekenga, Brandt’s wife, left Ferrari-Carano to join the business, and then came Britta Foster, Brandt’s sister. As we ran out of Hoekengas, we evolved into TIV Branding.
A packaging design or redesign requires experts. We don’t use that word lightly. We have extensive experience in designing, updating, refreshing, and creating new label designs for wine brands, ice cream cartons for dairy brands and much more. We have the experience and team to handle any packaging design needs your company has. Take a look at our portfolio here.
Although our business has grown, what hasn’t changed is our passion for design. When we design packaging, we ensure that the final can be translated onto your bottle, box, or carton. There’s nothing worse than loving a design on the screen but not have it turn out on the finished product. With two decades of experience in package design for Santa Rosa businesses, we use our extensive knowledge of the print process to know what works and what doesn’t. We work closely with printers to make sure that our designs can be executed on the actual packaging substrate and stay on budget to boot.
The knowledge we’ve gained from different industries helps inspire new ideas and we remain excited about developing beautiful and effective package design for Santa Rosa companies and those across the nation. For a design partner you can trust – whether it’s carrying the design from ideation to printing or handing off the final design to an internal marketing team – contact TIV. We’ll be in our Railroad Square office, coming up with designs that are cost-effective to print, consistently on brand, and jump off the shelf. We’ll probably also be drinking a lot of coffee.