Marketing Your Organization in a Down Economy

Just when the pandemic eases up…welcome to an economic slowdown. Lovely. However, like Henry Ford said: “The man who stops advertising to save money, is like the man who stops a clock to save time.” We’re taking Hank’s words to heart here at TIV Branding, but we’re also making some adjustments knowing that we’re in…

Read more »

The Right Web Solution for My Organization

Let me start by saying we have a team of web developers focused primarily on building custom WordPress websites. Still, we have told a number of potential clients that a custom WordPress site isn’t the right solution for them. We’re just not in the business of selling people what they don’t really need. However, there’s…

Read more »

How Do I Start Marketing Online?

I was inspired to write this email by an article our digital team wrote for our sister company, Zenergy Works. Zenergy is entirely focused on digital marketing (not on brand building for nonprofits and government agencies like TIV Branding) but I thought the title was so intriguing that our TIV Branding audience deserved their own…

Read more »

Planning Your Brand Building Campaign

If there’s one thing we’ve learned through the years it’s that a plan is golden. And while there are times when hiring a pro to handle your planning is essential, there’s a fair amount you can do on your own. We plan the yearly campaigns of many of our clients, including our multi-year social and…

Read more »

How To Make Your Website Project As Smooth As Possible

Websites are now a foundational piece of pretty much any organization. Whether it’s a business, a nonprofit, or some other type of organization, chances are your audience will look up your site if they’re interested in what you do. Duh. But people don’t realize the amount of effort, and often times the level of involvement…

Read more »

Google Offers Free Ads For Qualified Nonprofits

Let’s start with the fact that I am by no means a techie. Techy? Not even sure how to spell it. But I write the content for TIV Branding so I’m going to embrace the opportunity to use what I’ve learned through hours of tech-focused meetings over the years and explain some important services we…

Read more »

Three Reasons Why You Should be Building Your Brand Now. And One Reason Why Not.

It’s noisy out there. The number of brands that demand your attention every hour is shocking. Don’t Google it. But the fact that it’s noisy doesn’t mean you need to yell louder as a brand. It means you need to be consistent and regular in your brand building approaches and playing the long game will…

Read more »

How We Became Nonprofit Experts

What makes an expert? Ten thousand hours? An advanced degree? A person who has a comprehensive and authoritative knowledge of or skill in a particular area? Thank you Oxford Dictionary for that last one. For me, expert has always been a tough term to use because it makes it sound like we have nothing left…

Read more »

TIV Branding’s Brand New Positioning

Positioning! How many people are bored of hearing Brandt talk about positioning? Well too bad, cuz I’m back at it! The difference? I’m talking about TIV Branding’s positioning this time. That’s right. TIV Branding has a more focused positioning and we’re thrilled to share. First a note on positioning, what it is, and how it…

Read more »

The Impacts on Facebook Advertising Due to Apple’s iOS 14.5 Privacy Update

iOS 14.5 will have major impacts on Facebook advertising, and not just for iOS users. Once iOS 14.5 roles out Apple users will have the ability to opt-out of tracking from apps on their iPhone and iPad – which includes Facebook, Instagram, Messenger, and WhatsApp. In this blog, I’m going to breakdown some of the…

Read more »

End of content

End of content